Discover how emerging marketing trends are set to impact the Automotive landscape over the next year, including:
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Smart Rides

As consumers refuse to put down their smartphones – even while barreling down the highway – carmakers are bringing solutions that make it easier and safer to stay connected.

Autonomous Safety

The safety benefits of semi-autonomous driving features are ready and available to those who want them, and the majority of consumers say they do.

No Negotiations Necessary

Disillusioned with a lengthy, research-heavy car buying process, consumers are ready for online tools that simplify, streamline and offer full transparency.

Behind every trend is comprehensive market and consumer data, in-depth analysis and brand examples that support the emergence and future impact of the trends, including why marketers should care and where the Automotive industry is headed next.

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