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Connecting with the New Frugal — Banking for Gen Y Parents
Less than a minute
There is no doubt that Millennials continue to be impacted more than any other age bracket by the “Great Recession.” They are experiencing a higher rate of unemployment and underemployment, a diminishing rate of home ownership, and a greater fear of job loss than others around them.
Gen Y Parents spell opportunity for the banking sector
In this exclusive download, find out how Millennial parents’ new responsibilities mean opportunities for financial services providers.
To find out more about how Mintel can help your business, contact us.
Susan Menke
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