Expert Blog


We Care a Lot

Financial institutions are increasingly using social media to leverage their community involvement and charitable efforts, often to the benefit of their overall brand reputation.



Spreading the Christmas Spirit

Coca-Cola has launched a vending machine that rewards those singing Christmas carols with a Coke.


Check your Bauballs

Bauballs are Christmas tree ornaments that have been designed to look like testicles in a bid to raise awareness about testicular cancer.



Christmas in a Can

The Christmas Dinner HotCan contains a self-heating Christmas dinner for one in a can.




This holiday season, Brazilian dogs can enjoy traditional treats made especially for them.



See yourself in the Circus

Bloomingdale’s has developed a window viewing experience that will let consumers become part of the magic.

Retail Market

We deal in market retail science, not therapy. Four out of five of the world’s most successful retailers use Mintel to develop their offerings, understand their competitors’ shoppers and manage their suppliers.

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