Facing failure despite tremendous growth potential in India’s diaper market As one of the most populated countries in the world, India has a relatively high birth rate, opening the market up to opportunity for the global diapers industry. However, ... Read More
Overcoming ‘hair wash phobia’ in China Haircare has now become a mature and highly saturated sector in China’s beauty and personal care market. While Chinese consumers’ hair washing frequency has increased a lot, the ... Read More