Beauty News

The beauty of natural toothpaste

The South Korean oral care market has been diversified in the last couple of years, focusing on natural ingredients for gum health, whitening beauty claims, cute packaging, and ...

J-Beauty brands put the focus on hydration

Japanese beauty brands are reinventing traditional skincare formats with re-energized ingredients and textures that emphasize hydration. While South Korea is known for providing fun, affordable and innovative products, Japanese ...