How do we fit?

China markets are unlike anything in the West. The country’s population distribution and tiered cities create micro-economies within the larger context of massive growth.

Mintel China Reports are the only reports on the Chinese market that combine both primary consumer research and detailed market analysis and data.

With Mintel’s 40 years of experience our China Reports give you unique insights into China’s consumer products, retail and service industries. As these markets become increasingly competitive, complex and challenging, you will find the necessary research and expert opinions to help you succeed.

Knowing the Chinese market takes experience, diligence and a lot of time.

SAVE TIME AND MONEY

A market as complex as China is hard to research effectively. It can absorb a lot of resources. We conduct the primary research for you and offer expert opinions to help you uncover the right opportunities for your business.

MARKET AND CONSUMER RESEARCH IN ONE REPORT

Key to understanding what makes China a different kind of market is examining both the market and consumer behaviour. Mintel China Reports are the only published reports to give you these insights together.

FIND YOUR KEY OPPORTUNITIES AMID THE MACRO-GROWTH

Identify key business opportunities and find the market segments where you can truly create competitive advantage by developing the right products, services and messages.

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