“Laws of Attraction” is the theme and explores tactics for attracting new members while staying attractive to existing members. This focused event brings together decision-makers from clubs throughout the North America emphasizing building and reinforcing the foundation of our association — MEMBERSHIP. The theme is also appropriate given a couple of Albert Einstein quotes:  “We cannot solve our problems by the same thinking we used when we created them.” and “Your imagination is your preview of life’s coming attractions.”



Lily Harder, Vice President of Research for Mintel Comperemedia

“Customer Service in a Digital Age”

In today’s world of mobile-everything and the IoT, brands are constantly challenged to re-imagine the meaning of customer service. Consumer transactions are more autonomous and mobile-centric than ever, yet there is still an appetite for human interaction. This session will explore how consumer demand for a combination of traditional and digital communication as well as a unique customer experience is driving insurance marketing towards new and innovative offerings in customer service.



More information to follow.

Event Details

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  • 01/Aug/2017 – 03/Aug/2017
  • 1000 AAA Dr. , Heathrow,
  • FL
  • United States
  • 0
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