Mintel’s expert team of Foodservice analysts have identified four trends set to hit the mainstream in the US Foodservice industry in 2018. Intriguing restaurant and retail operators alike, these trends shine a spotlight on how Americans’ ever-evolving tastes and sensibilities are propelling innovation, customization, and automation onto menus and into restaurant kitchens across the country.
Behind every trend is comprehensive consumer research, in-depth analysis of thousands of US menus, and brand examples that support the future impact of the trends.
DISCOVER HOW YOU CAN STAY AHEAD OF THE COMPETITION IN 2018:
Co-op Cuisine: The high cost of entry for new restaurants will drive chefs to concept test in shared spaces.
The Need For Speed: Time-strapped diners value convenience and affordability more than ever and operators will respond by leveraging technology advances, all in the name of food—fast
Foodceuticals: The intersection of food and function will become more apparent as menu items focus on consumers’ well-being from the inside out.
Feed the Feed: The blurred line between social media aspiration and reality will challenge foodservice operators to create a menu that can live up to both expectations.
What's happening in Foodservice in 2018?
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