What’s it about?
Robust information and market intelligence are the foundations essential to building a successful research project.
Mintel Academic provides a one-stop online platform, designed to give students and academics easy and fast access to the same best-in-class consumer and market intelligence used by professionals around the world.
- Stay on top of market sizes, shares and forecasts, brand profiles and product innovation
- Understand consumer trends and their business implications
- Cite specific market data in research papers and business plans
- Monitor international developments
- Shape informed opinions based on solid data and expert recommendation
Shape your research projects using
- More than 600 yearly reports covering UK, Europe, US and International consumer markets in the CPG/FMCG, financial services, media, retail, leisure and industrial space
- Primary consumer research, unraveling key trends, behaviour and attitudes
- Daily updates on the hottest issues affecting key consumer markets and the economy, written by Mintel experts
- Expert-led webinars on the latest market drivers including opportunities and risks, product innovation, brand analysis and consumer trends