Mintel Oxygen Academic – Your guide for successful studies

Mintel Oxygen Academic is a one-stop online platform, designed to give students and educators easy and fast access to the same smart consumer and market insight used by professionals around the world.

Mintel Oxygen Academic will answer the burning questions impacting on a broad variety of industries whilst offering students and academics inspiring new perspectives to fuel research papers and business plans.

With Mintel Oxygen Academic, users will benefit from:

  • Sound and easy to digest consumer market reports, including data on market size, segmentation and forecast
  • Primary consumer research, unraveling key trends, behaviour and attitudes
  • Daily news and commentary on corporate, product and advertising activity
  • An insightful mix of sound data and opinion and comment, as Mintel's analysts share their views on the hottest market trends, opportunities and risks, product and brand innovation

More than 600 report titles covering UK, Europe, US and International consumer markets are added to Mintel Oxygen Academic every year. In addition, users have access to our comprehensive archive.

Use Mintel Oxygen Academic to:

  • Gain fresh market insight every day
  • Validate your approach with solid data and expert opinion
  • Cite specific market data in research papers and business plans
  • Make connections and shape informed opinions
  • Understand consumer trends and their business implications
  • Benchmark businesses’ competitive activity
  • Monitor international developments

Are you looking to provide your students and lecturers with answers to shape their academic projects? Complete the form below...

Are you currently a student? Talk to your university’s librarian about how to gain access.

Mintel Oxygen Credentials

Academic Image

Mintel Oxygen has helped many companies, be it in the food and drink, fmcg, finance, retail, media or leisure sector, to gain an edge over their competitors.

"Our business has been using Mintel resources for a number of years to enhance the service we offer to our customers. Mintel's Oxygen site helps add another dimension to our category reviews and the e-mail alerts mean that we are kept up to date with any industry news as and when it happens."
2 Sisters Food Group Ltd

"The speed across the ground that Mintel Oxygen gives us, undoubtedly improves the service we can deliver to our clients and the quality of the insight on which our work sits."
20:20 London

... more »

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