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Welcome to Big Conversation 2020

Fill out the form to gain access to Mintel’s Big Conversation exclusive content around Science Vs. Nature. Once registered, you can watch our expert analysts Richard Cope, Edward Bergen and Alex Fisher as they discuss why consumers are no longer blindly trusting in the merits of mere “natural” and are showing more curiosity in scientific and synthetic solutions.

Whether you’re interested in beauty, food and drink or the overarching consumer drivers, here is your exclusive access to the full series of presentations.

Don’t miss the chance to find out why:

– Science will play a bigger role than nature between now and 2030
– Improved sustainability is the key message for beauty consumers
– Food and drink brands need to overcome consumer scepticism for lab-created solutions

Presentations include

Supernatural

This presentation argues that between now and 2030 science will increasingly augment nature to provide new sources of fuel, energy, packaging and ingredients. It will also reveal how the most progressive brands are already starting to offer their customers – and explain to them – new synthetic and scientific solutions. The presenter will examine the trends drivers and pressing environmental needs behind this.

Under pressure: the beauty solution

The everyday pressure to look and feel good has now been joined by pressure to save the planet. Learn how the beauty industry will take on the challenge of marketing lab-based solutions in a nature-driven market; overturning the fear sparked by the clean movement.

Serving up Science: A diet for survival

Over the next ten years the global food and drink industry will need to transform if it is to meet the demands of a sustainable planet. This presentation looks at how consumers want more from companies that they buy from – across the entire supply chain. Consumers expect companies to deliver on this and will reward brands which do. Scientific and technological advances are instrumental in helping to make the food and drink industry sustainable. But modern consumers are skeptical of science and are seeking more natural – rather than synthetic – solutions.
We will examine how the industry can ‘sell’ consumers on science, focusing on three key areas: packaging, agriculture and ingredients.

Survival of the Fittest: World-saving innovation

Mintel’s analysts identify key launches in Food, Drink and Beauty hoping to solve the world’s biggest problems. This presentation will explore their potential as well as their pitfalls – offering inspiration for the next generation of sustainable, and health-focused innovation.

Meet the experts

Richard Cope
Senior Trends Consultant

With over a decade of experience in market research, Richard takes Mintel Trends to the next stage for Mintel’s custom clients, using our ‘Foresight’ approach to apply them strategically to their various business sectors. He responds to bespoke project briefs, examining future market opportunities around issues as diverse as AI, urbanisation and sustainable packaging .

Edward Bergen
Global Food and Drink Analyst

Edward joined the Mintel Global Food & Drink platform team in 2017, having spent over 2 years as a Trends and Innovation Consultant. In his role, he tracks global trends and innovation in selected categories. Edward is a passionate speaker and provides insight driven analysis and bespoke presentations. Prior to joining Mintel, Edward worked for two of the UK’s largest retailers, Tesco and Morrisons.

Alex Fisher
Associate Director – Beauty & Personal Care

Alex Fisher is an Associate Director for Beauty & Personal Care at Mintel. While her focus is the UK market, she searches the globe for consumer and manufacturing trends. Alex joined Mintel in 2017 as a Senior Beauty Analyst for the Beauty and Personal Care team. Prior to Mintel, she worked with numerous personal care manufacturers, before spending 3 years in revenue management in the food & drink sector.