The world's leading market intelligence agency.Our expert analysis of the highest quality data and market research will help you grow your business.
The events and tradeshows Mintel is taking part in across the world. You will have the chance to meet our expert analysts and find out about our products and services.
Our culture nurtures amazing talent and encourages creativity and autonomy. We aim to identify and retain the very best and brightest minds to help build and support our dynamic business.
Each consumer report offers the primary research and in-depth data found in our market data reports alongside expert insights, trend analysis and market forecasting
Mintel's Market Data Reports offer a quick and in-depth look at a market, providing Market Sizes, Market shares, Industry insights and 5 years forecasts.
The Future of Food and Drink The Future of Beauty and Personal Care
The expert-led, all-encompassing research resource for higher learning.
The expert-led global market intelligence solution for the beauty and personal care industries.
Competitive intelligence, customer engagement metrics and expert analysis of omnichannel marketing.
Email marketing performance metrics to track and assess competitor and industry activity.
The expert-led global market intelligence solution for the food and drink industries.
Understand and compare consumers across 35 markets
A global database of new consumer packaged goods launches in 86 markets.
The expert-led global market intelligence solution for the household and personal care sectors.
Market sizes, market shares and forecasts for 34 of the world’s most dynamic markets.
Trends in the dining experience, menu optimization and new flavors, ingredients or food preparation methods.
Rapid, reliable consumer opinions on new food and drink products.
Comprehensive, in-depth consumer and market analysis and trends in 11 markets.
Trend tracking, analysis and interpretation of changes in culture markets, brands and consumer behavior.
Mintel Consulting delivers a fresh viewpoint supported by rigorous data on brand, innovation, strategy and consumer insight.
Browse our library of reports ranging from consumer data to unsurpassed market knowledge.
Mintel Field Services provides authentic consumer reporting with data that monitors competition and informs sales strategy.
Feed your curiosity with our expert analysis - from the key issues impacting society to geeky dives into products, markets and demographics.
Mintel's global public relations team is pleased to provide accredited journalists with access to our research, arrange interviews with our expert analysts and share the latest insights.
Throughout lockdown, many French coffee lovers have already been attempting to recreate their favourite coffee experience at home. This creates a huge opportunity for coffee brands and shops to tap into the at-home coffee experience. Here, we present the latest and most innovative product launches in France and around the world that showcase how brands can bring the coffee experience indoors.
The ‘troisième vague’ (third wave) coffee movement has introduced specialty coffee firmly onto the Parisian gastronomy scene in the past few years. The desire for the whole bean coffee is driven by the Millennial generation. As Mintel research shows, nearly half of French consumers aged 25-35 consider themselves a ‘coffee connoisseur’. This means that many Millennials are prepared to go the extra mile to grind and then brew their beans in-home for a superior taste experience at a fraction of the coffee shop cost.
Some coffee shops in Paris are selling their specialty beans online for coffee lovers to enjoy at home. For example, Terres De Café, a Parisian specialty coffee shop offers an ‘espresso subscription’ service, which delivers the customer’s choice of coffee beans to their home each month.
Box Découverte Cafés (Coffee Discovery Box) from Terres de Café (France)
Source: terresdecafe.com
As the majority of French coffee users think it is hard to know what to expect based on the on-pack flavour descriptions, this points to a need for brands to take additional measures to motivate consumers to try new variants, for example via sampling. Linking subscriptions to a coffee application could, therefore, prove valuable.
Today’s more globalised world is exposing younger drinkers’ taste buds to more exotic flavours and ingredients and is fuelling a demand for bolder, more experimental flavours. In France, a large part of 16-44 coffee drinkers are always looking for new coffees to try. This presents opportunities for flavoursome coffee styles from around the world e.g. Vietnames coffee or Middle-Eastern coffee, which uses spices such as cardamom and cinnamon. Supermarket brands have so far been slow to tap into the many authentic and interesting coffee styles throughout the world. Restricted with travel, French consumers are less able to physically travel overseas this summer, and such coffee styles could help “transport” French drinkers into different cultural experiences.
Indian Origin Ground Coffee from Araku (France)
Source: Mintel GNPD
Araku Signature Origine Inde Café Moulu (Indian Origin Ground Coffee) comprises coffee from the plots of a single village in the Araku Valley, Eastern Ghats in India.
Indulgent flavours (eg. chocolate, vanilla) are still the most popular coffee flavours among consumers. Although we often see these flavours in syrup formats at coffee shops, there is a missed opportunity in ground coffee, as a 2019 Mintel study found that a significant amount of French coffee drinkers drink home-ground coffee.
Caramel Flavoured Organic Ground Coffee from Les Temps de Cerises (France)
This product comprises 100% arabica coffee which has been roasted according to traditional methods and through a slow consistent cooking to enhance its aromas.
Functional coffee launches are set to increase significantly in the next couple of years. Brands have licence to explore different functional benefits: from beauty, to gut health, to brain boosting.
Relaxing: Mushrooms are becoming a trendy wellness ingredient with links to adaptogens. This Relax Mushroom Coffee is made from 95% freshly ground Colombian coffee and 5% mushroom extract powder. This product is said to be good for the consumer, family, and the planet.
Relax Mushroom Coffee from Superfoodies (UK)
Immunity-boosting: The latest Mintel research reveals that over a large part of French consumers are interested in drinks that can support their immune system since the start of the COVID-19/coronavirus outbreak.
Defense medium roast coffee from Vitamin coffee (UK)
Vitamin coffee (UK)
Source: https://vitamincoffee.co.uk/
Beauty benefits: There is also an opportunity for some brands to boost beauty through coffee, as today’s younger generation is more likely than previous cohorts to link what they eat and drink to how they look:
Glow Premium Arabica Collagen Coffee (Australia)
*Base: 1,619 French internet users aged 16+ who have drunk coffee in the last month
