Expert Blog


It’s Not Really Social. It’s Personal

The way to approach social media isn’t from its social potential; brands should begin by making interactions feel personal.



A Taste of Soviet Nostalgia

In Moscow, one restaurant is making Soviet-era cuisine cool again.


Boozy Food

A growing number of alcohol brands are extending their presence into food categories.


Helping Alzheimer’s Digitally

South Korean organizations are using technologically advanced methods to help those with Alzheimer’s function more effectively in society and reduce emergencies.


The Customer is not always Right

Berlin coffee shop The Barn Roastery has banned prams, music, sugar and milk.


Discounts and Dates

Coffee Meets Bagel is a dating website that also doles out meal discounts.