How TikTok has changed Chinese people’s daily lives Emerging apps like TikTok have changed what consumers want from brands. They want brands to be more personalized, as well as having an attitude of being close to ... Read More
[WATCH] Chinese New Year Super Wish List & Highlights - Part 1 On the occasion of leaving the old and welcoming the new year, we bring you a special series – “Super Wish List!" In the past year, Mintel launched many ... Read More
[WATCH] 2021 Chinese New Year Entertainment Guide Since it is Chinese New Year, relaxation and fun should be the focus of everyone's attention. Nowadays, many complain that the festiveness of the New Year is getting ... Read More
Assessing the consumer impact of the new UK lockdown with Mintel Reports Three things you need to know about Mintel Reports UK: All reports published since the outbreak of the COVID-19 pandemic in the UK have factored in severe disruption ... Read More
Back into full lockdown: Yet another ‘next normal’ for UK consumers The rapid increase in COVID-19 case numbers and hospitalisations in the UK towards the end of 2020 signaled the inevitable—high-level restrictions well into 2021. Monday’s (4 January) announcement ... Read More
Brexit + COVID-19: the perfect storm for consumers Learning to coexist with the virus If there’s one thing that 2020 should have taught me, it’s that it was always going to be over-optimistic to think that I’d ... Read More
Best of the blog: Top 10 Mintel blogs of 2020 As the year draws to an end, we're reflecting back on some of our most thought-provoking blog posts from 2020 - analysis that took a closer look at ... Read More
How the COVID-19 vaccine will impact US consumer behavior The COVID-19 vaccine has finally arrived in the US, boosting the 2021 outlook for some of the hardest-hit markets - leisure, travel and dining. However, it may still ... Read More
What’s on the wish list: Kids’ and parents’ favorite 2020 toys Even though parents foot the bill, kids have a huge influence on the types of toys and games parents purchase. Understanding which holiday toys will sell and which ... Read More
6 ways the Pfizer vaccine approval could change UK consumer behaviour 1. Good...but expected news. It’s exciting news that the UK has become the first country in the world to approve the Pfizer/BioNTech vaccine for widespread use, and it ... Read More
Observation on Chinese Singles’ Day Shopping Festival 2020 during the pandemic This year’s TMALL global shopping festival on Singles’ Day looked a bit different. With the impact of the coronavirus pandemic on the China economy, the Singles’ Day Shopping Festival ... Read More
6 opportunities for consumer brands to tap into in lockdown 2.0: Part 2 The first lockdown led to an unprecedented shift in consumer behaviour. Partly through choice, and partly because many options were simply no longer available, people sharply reduced spending ... Read More
