More Chinese young consumers love consumption related to nostalgia Recently we have seen an increasing number of Chinese young consumers love consumption related to nostalgia. The power of fond memories and beloved icons from the past make ... Read More
Mirroring the Bengali society with better content In today’s world where paid content on OTT’s is ruling the roost, the out of the box thinking (pun intended) by Colours Bangla is a sure show winner. ... Read More
[PODCAST] How brand loyalty is changing In this episode of Little Conversation, host Samantha Dover is joined by experts in consumer trends and purchase behaviour for a discussion about brand loyalty and to answer ... Read More
Christmas 2021: How are shoppers preparing for this year’s festive season in the UK? After last year’s ‘cancelled Christmas’, many consumers will be looking forward to a return to more normal festive celebrations. However, with the UK facing a fuel crisis, as ... Read More
Consumer spotlight: Understanding Mexican men's new needs The pandemic has shifted everyone's habits, and Mexican men are no exception. Unlike women, many men (single men, brothers, husbands and sons) were challenged to be more involved ... Read More
3 key trends from this year’s International Hospitality Investment Forum (IHIF) Three key trends have emerged from the latest edition of the IHIF, which was finally held in Berlin on 1-3 September 2021, after having been postponed four times ... Read More
[PODCAST] Taking a stand vs. virtue signaling: How to make the right decision for your brand In this episode of Little Conversation, host Edward Bergen is joined by experts in food and drink, beauty and personal care, and DE&I for an honest discussion about whether ... Read More
Do consumers support gender pay equality? 268 years. At the current speed of gender parity changes, that is the number of years we will take to close the economic gender gap globally, according to ... Read More
[PODCAST] What brands need to know about convenience and consumer expectations In this episode of Little Conversation, host Matthew Crabbe discusses the vast and nuanced concept of convenience with experts in consumer behaviour and trend analysis. As the pandemic ... Read More
Trending ingredients to watch: Kombu Seaweed Mintel experts track the trending ingredients and new product launches, spotlight the trends affecting the market and its future growth. Today we are going to talk about the ... Read More
New guidelines elevate Influencer status among consumers and marketers The power of virtual peer influence via social media has become stronger over the past decade, leading marketers to collaborate with influencers more than ever. In a new regulation, ... Read More
Chinese consumers' post-pandemic diet demands flexibility and personalization, sleep and healthy ageing support In the post-pandemic era, health has become one of the hot topics of the day, and Chinese consumers' concern for their own health has risen to a new ... Read More
