How rising interest rates drove financial services brands to alter messaging In our latest installment of the Inflation Exploration series, Comperemedia analyst, Bella Broccolo analyzes the effect of increased interest rates on how brands are marketing savings accounts and ... Read More
3 ways financial services brands are using ‘inflation’ and ‘recession’ in marketing Brands in the financial services space are offering new marketing strategies to capture what they can from a shrinking share of consumer dollars. By using the terms ‘inflation’ ... Read More
Buy now, pay later gains traction as consumers seek interest-free options The buy now, pay later (BNPL) market has experienced a fast ascent over the past few years. As the pandemic led to lockdowns and consumers turning to online ... Read More
How one financial start-up is addressing the complexities of digital payments for Indian consumers Digital modes of payments have dominated marketplaces ever since the outbreak of Covid-19. Consumers prefer the convenience of going cashless and being able to buy from the comfort ... Read More
Should retailers make the move to fully cashless payments? With fewer people using cash since the start of the pandemic, should retailers make the switch to completely cashless payments? In this blog, we consider the risks and ... Read More
[PODCAST] Interview with Bilt Founder and CEO Ankur Jain In this episode of Mintel Little Conversation, host Andrew Davidson sits down with entrepreneur and investor Ankur Jain to discuss his latest project—an innovative, new loyalty program and ... Read More
Why are online investments proving a hit with Gen Z and Millennial consumers? As reported by The Guardian, cryptocurrencies and online investment platforms have become pop culture touchstones as well as financial products and services. This, and the digital-first (or digital-only) ... Read More
One year of lockdowns - how COVID-19 has shaped consumer behaviour and personal finances Today marks the one year anniversary when Boris Johnson told Brits to stay at home to help stop the spread of COVID-19. Two further lock downs later, our ... Read More
The impact Buy Now Pay Later regulations will have on retailers and consumers Buy Now Pay Later (BNPL) has exploded in popularity in recent years because it offers a simple, streamlined way for consumers to pay. It has become particularly popular ... Read More
Will 2021 be the end of the line for the physical wallet? The way we pay has been changing for many years but 2020 saw a rapid acceleration of these trends as consumers abandoned cash in favour of the perceived ... Read More
COVID-19’s impact on the UK financial services industry COVID-19 will cause many financial services categories to contract in 2020 as opportunities for sales have been severely restricted and consumer confidence has been rocked. However, many categories ... Read More
[Podcast] Buy now, pay later: The right product at the right time The emerging trend across the globe in the credit industry, 'buy now, pay later,' is gripping consumer attention, especially Millennials. The idea itself isn’t anything new, but new ... Read More
