Purchase Intelligence: What is sentiment analysis? Mintel Purchase Intelligence provides rapid, reliable consumer opinions on new food and drink products in order to create benchmarks to uncover the attributes driving purchase decisions. New product ... Read More
[Watch + Download] You Heard It Here First Consumers want to know what’s new. But when brands decide to take that bold step ahead of the competition, it changes the rules. Brands that know the trends ... Read More
Specialist nutrition is an exciting growth area for Mintel Food & Drink clients Specialist nutrition is a wide and dynamic sector ranging from foods for special medical purposes (FSMP) to dietary supplements and infant formula. The entire specialist nutrition sector is broadly ... Read More
[Watch] Mintel GNPD expands to 86 countries Earlier this year, we announced our plans to significantly invest in expanding Mintel’s global market intelligence coverage and expertise. Today, we’ve taken another step forward with the expansion of ... Read More
[watch] Mintel Scout – Building deeper relations with the start-up community Start-ups are driving innovation across many markets, and they’re also taking market share from more established players. Some of our biggest clients are responding to these changes by setting ... Read More
Meeting the disruptors: what happened when we opened Mintel’s offices to start-ups Start-ups and indie brands are creating a huge buzz across all industries, with inspiring backstories and products that truly resonate with consumers. This has put pressure on established ... Read More
[WATCH] How companies can effectively use artificial intelligence Everyone’s talking about Artificial Intelligence (AI) - and lots of companies are investing in it. In this new video Ben Korallus, who leads Mintel's Data Science team, explains how ... Read More
Artificial Intelligence - distinguishing science fiction from delivering actual business value The first Terminator movie introduced the world to Skynet, a revolutionary artificial intelligence (AI) system that develops self-awareness and fights back when its creators try to deactivate it. The movie ... Read More
How Mintel can help you navigate the expanding specialised nutrition industry The complex nutrition industry is growing ever more relevant to today’s consumer, and we expect the specialised nutrition market is set to experience strong growth in the coming ... Read More
Get more. Be more. After two years of record growth, Mintel is set to significantly invest in expanding our global intelligence coverage and expertise. We’re increasing our consumer research to include 35 ... Read More
A year of giving back: MintelGives in 2018 MintelGives is our charitable donation programme. What makes it special is that the global committee brainstorms, plans and works together on ideas, initiatives and causes. This year saw ... Read More
A year of thought leadership: Outspoken in 2018 All year long, Mintel’s robust thought leadership content agenda led discussions and drove new ways of thinking across industries and regions, covering various topics including: The APAC Food ... Read More
