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In this webinar, Mintel expert analysts deliver thought-provoking, research-led insights on how brands can better meet evolving consumer needs due to behaviour changes and market shifts resulting from the spread of COVID-19.

As the COVID-19 pandemic continues to unfold globally, in India, brands need to find ways to stay relevant in these unprecedented times.

In this webinar, listen to Mintel expert analysts as they deliver thought-provoking, research-led insights on how companies and brands can better meet evolving consumer needs due to behaviour changes and market shifts resulting from the spread of COVID-19. With India reeling from the effects of the government-mandated lockdown, get some much-needed strategy direction based on findings from the proprietary Mintel Global COVID-19 Consumer Tracker.

Watch now and learn:

– Changing global consumer sentiment amidst the outbreak.
– Key lessons learned from China.
– How holistic and mental wellbeing are quickly rising to the top of consumers’ priority lists.
– Rising consumer expectations from food and drink products surrounding health benefits such as immunity.
– The change in digital consumption patterns across retail and entertainment categories.