GMA Science Forum 2019

March 27th, 2019

11:00 AM - 12:00 PM

Washington, United States

Join Mintel’s Director of Innovation & Insight, Lynn Dornblaser, as she speaks on a panel at this year’s GMA Science Forum. This event will be taking place from March 26-27, 2019 at the Renaissance Downtown Hotel in Washington, D.C. Lynn will be speaking on March 27th at 11AM on the topic – From the Laboratory to Local News: Communicating Science to Skeptical Consumers.

Non-GMO carrots. Gluten-free Bacon. Plant-based lettuce. Consumers are bombarded with more labels than ever before and communicating the science-based facts are more difficult than ever. This highly complex, often extremally technical information needs to be broken down into bite-sized messages that the average consumer can understand. Hear directly from communicators who work with scientists every day about bridging the gap between your science and messages that resonate. A wrap-up discussion around emerging consumer trends will follow as we look ahead at what new topics present opportunity for education in the future.

For more information on the event or presentation, click here.

Related Mintel events

Americas Beauty and Personal Care

On-demand Miami Beach, United States

Cosmoprof Miami 2024

Click the REGISTER button above to receive a copy of the presentation! Sarah Jindal, Mintel’s Associate Director, Global Beauty &…

Discover more

EMEA

January 25th, 2024 Dublin 1, Ireland

Discover the Future: 2024 Global Consumer Trends – Spotlight on Ireland

Expert Simon Moriarty, Director of Trends EMEA, explores Consumer Trends with a focus on Ireland to uncover the trends shaping consumer behaviour and the landscape in 2024 and beyond. In this live in-person event, Simon will call out the five key trends that Mintel believes are particularly pertinent for brands to pay attention to – now and in the future.

Discover more

EMEA Food and Drink