From: June 2, 2020
To: June 4, 2020

Due to the recent outbreak of the novel coronavirus related pneumonia in China, the organiser of PCHi has decided that PCHi2020 which was originally scheduled on February 26-28, 2020 will be postponed.

The organiser of PCHi will closely monitor the development of the epidemic. The new show date and further arrangements will be informed upon confirmation.


Mintel will be exhibiting at the annual PCHi in Shanghai this year, from 26 – 28 February at Hall 2, booth number 2T14.


“Beauty Today to 2030: A Roadmap to Success”
By Jessica Jin, Beauty and Personal Care Category Director, Mintel
Wednesday, 26 February 2020, 15.10-15.50pm
Free to attend

Brands looking for short-term gain are in a precarious position as they risk their businesses to innovate at breakneck speeds. The next decade is monumental for beauty and personal care market. Consumers demand more products while also placing sustainability at the top of the agenda. Businesses must direct their sails now to thrive and stay ahead by taking the right strategy today.

In this presentation, Mintel analyst will build a roadmap of beauty products to launch in the near-term that will build the future for 2030, and will dive into how Mintel’s global trends will influence and shape the next beauty success in skincare, colour cosmetics and haircare.