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Thursday, December 2nd, 2021
1 pm CT | 2 pm ET
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Marcia Mogelonsky, Director of Insight Mintel Food and Drink, will present “Winning Strategies in the US Better-for-You Snack & Bakery Market.” More about this presentation below!
Within the past several years, a variety of product dynamics within top snack and bakery categories have proven effective at attracting shopper attention and driving incremental sales growth. These product areas include nutritional additions, like boosted fiber or protein, as well as reductions in scrutinized ingredients like added sugar or sodium. And some category-disrupting innovators are bringing bold, new, health-forward product formats to market, capitalizing on strong momentum for plant-based foods.
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