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Mintel presented at Cosmohome Tech Expo 2022

The Future of Beauty and Personal Care

The pandemic has left lasting changes on consumers’ globally impacted lifestyles and priorities. The importance of ethics, the changing role of identity and the influence of technology will impact the future of beauty.

Download now to discover the latest global beauty innovations that speak to these trends.

Navigating The Beauty-verse: A New Agenda For Emotional Selling

Beauty and Personal Care Landscape: Asia Pacific 2021

Beauty already sells on an emotional level, and has had a great track record of creating confidence, imaging and aspiration in their consumer base. Scratch below the pristine finish – past the urgency of responses that mitigate the impact of COVID-19, and beyond the dramatic turn towards digital commerce – and you will find, as we have, that emotional selling in this age is a far more complex expression of consumer needs.

Download a free thought piece “Beauty and Personal Care Landscape: Asia Pacific 2021” which looks at the latest consumer trends and market developments from across the industry. Get to know:

  • – Introduction to emotional selling.
  • – Emoi.
  • – Formats & ASMR.
  • – Hao Kan Hao Wan.
  • – Escapism.
  • – Suncare.

Indian Consumer 2022

The pandemic has challenged many habits of consumers and this forced behaviour change has also driven them towards new routines and opened up new avenues for brands.

Download this new report now to find out:

  • – Key market trends impacting Indian consumer lifestyles.
  • – What’s happening now and what will shape the future of the Indian consumer market.
  • – Consumer preferences for and expectations from food, drink and beauty brands.
  • – Insights and recommendations for brands from Mintel’s experts.