Make smarter decisions with our comprehensive solutions. From competitive intelligence and consumer insights to trend and market tracking, we provide the research you need to stay ahead.
Join Mintel for an exploration of the paradoxes that will influence Aussie and Kiwi consumer attitudes toward food and drink in 2025.
As consumers ourselves, we are complex beings who often act in inconsistent ways. We are capable of committing to one intention, but act in ways that clash with that intention. For example, a person might set a goal to eat more vegetables, but then pair a healthy salad with French fries…and a dessert.
We’ll delve into what these paradoxes mean for food/drink companies through our 2025 Food & Drink Trends:
Rule Rebellion: The rulebook on how consumers ‘should’ eat is torn up
Fundamentally Nutritious: Ozempic casts a new spotlight on food as medicine
Chain Reaction: Supply chain disruptions usher in a new era of sourcing
Consumer data/product examples from ANZ and key mentor markets will be featured throughout. Register now to gain expert insights that will help inform your:
Range reviews
Innovation planning
Customer meetings
Competitor profiling
Your Presenter:
Cormac Henry
Associate Director, Mintel Food and Drink, ANZ
Based in Sydney, Cormac has over a decade of experience in FMCG insights. In his current role as Associate Director for Mintel Food and Drink, Cormac tracks market trends, consumer behaviour and product innovation to provide cross category insights.
Join us in this webinar to find out more about what those trends mean for your brand and how it’s shaping your marketing and innovation strategies through 2025 and beyond.
Make smarter decisions with our comprehensive solutions. From competitive intelligence and consumer insights to trend and market tracking, we provide the research you need to stay ahead.