Mintel Consulting
Customised growth strategies for the world’s most ambitious brands.
You know Mintel for world trusted data and expert analysis, well we’re the “What’s next?” team.
At Mintel Consulting, we’ll help you digest the data then apply customised insights to your specific growth goals.
Think of us as an extension of your Marketing, Insights and R&D teams to deliver tailored opportunities to help propel market expansion and fuel consumer demand.
We’ll identify opportunity to propel Innovation Strategy
That’s where we come in. We’ll help you understand your consumers, analyse your competitive landscape, identify emerging product trends, and determine the optimal launch strategy for maximum impact. We’ll uncover current and future market opportunities to provide you with the insights you need to succeed.
Our Capabilities
Concept Generation, Formulation Strategy, Claims Strategy, Packaging Strategy, Offer Architecture
We’ll find the spark to ignite Market Growth
We’ll help you identify ideal target groups and new categories for brand expansion. Plus we’ll guide you through market analysis, insights, and positioning to ensure you connect with the right audience and achieve your growth objectives.
Our Capabilities
Market Suitability/Product Fit, Category Expansion Forecasting, Brand Strategy, Market Opportunity, White Space Discovery
We’ll capture the zeitgeist to fuel Consumer Demand
We’ll help anticipate change of attitudes and usage, we’ll amplify the opportunities and how best to invigorate demand.
Our Capabilities
Behaviour, Intent and Sentiment, Consumer Trends and Forecasting, Growth Opportunities and Demand Generation
How we do it: Using world trusted methods
No project is the same. We’re willing to disrupt to give you world class growth solutions.
Our specialist methods combine to give you tailored and innovative solutions to your business challenges. Including:
- Predictive Modelling
- Advanced Analytics
- Trends & Foresight
- Competitive & Business Intelligence
- Primary Research
- Mystery Shopping
- Ideation Workshops
- Social Listening
To find out more on how we can use our methods to help drive your growth strategies get in touch today.
Ask ‘What’s next?’ today
To understand how we can help with your market, innovation and consumer growth plans, fill out the form below.