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Alyssa Hangartner

Alyssa is a Consumer Insights Analyst - Flavor and Ingredient Trends at Mintel. She combines product development experience and Mintel's extensive consumer research to provide realistic and innovative insights on a category level.

Trending Flavors: Co-branding and collaborations in desserts and confections

The uncertainty and disruption of 2020 and beyond left consumers turning to familiar, comforting retail products to find emotional support, driving up sales for dessert and confection categories. ...

Trending flavors: Highlight the healthy side of Latin cuisines

Latin cuisine is perceived by consumers as exciting, flavorful and adventurous but lags in terms of health and wellness. Retail brands and foodservice operators have an opportunity to ...

How flavor lifecycles guide product innovation

The flavor lifecycle describes the various paths flavors and ingredients take from being novel and emerging, to becoming a mainstream staple. The flavor lifecycle unearths indicators that can ...

Most popular insights

1

Veganuary: The Future of Plant-Based Food and Drink
2

Alcohol Alternatives Aren’t Just For Dry January
3

Recession and the cost of living crisis: Key challenges and opportunities for brands in the UK
4

Power to the People: Letting creators do the talking on TikTok
5

Small changes, big effects: how brands can deal with shrinkflation

Most popular resources

NEW PDF

2023 Global Consumer Trends

What consumers want and why—now, next and in the future
NEW PDF

2023 Global Beauty Trends

What beauty and personal care consumers want and why—now, next and in the future
NEW PDF

2023 Global Food and Drink Trends

What food and drink consumers want and why—now, next and in the future

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