Ariel Horton

Ariel Horton is a Lifestyle and Leisure Analyst, responsible for conducting research, analyzing data, and writing full syndicated reports related to family research as well as identifying and evaluating economic, consumer and social industry trends.

Mother's Day made optional

Being a parent is a hard, but important job. According to Mintel research on marketing to moms, seven in 10 moms say parenting is the most important thing ...