Annie Yao

Annie is Mintel's Associate Director - Client Service, based in the Singapore office. She leads the South APAC team of Insight Analysts, as well as works closely with clients across Southeast Asia in the delivery of insight presentations, regional reports and custom work.

Beauty aligns with consumer values

As Mintel’s 2018 Global Beauty & Personal Care trend ‘Campaign Capital’ predicted, the conversation about what consumers want from the beauty industry is changing. Simply selling a great ...