3 takeaways from retailers' 2017 holiday email marketing campaigns As the economy outperforms nearly all expectations, media outlets are parsing through all available data to validate good news, or look for the first indicators that signal alarm. ... Read More
4 key takeaways from DMA &THEN 2017 Marketers from around the world convened in New Orleans this week for &THEN 2017, the DMA Annual Event. While data and innovative, emerging technology were the hot topics ... Read More
The value of an email address In 2016, the use of ad blocking software is expected to increase 34% from 2015. Forecaster eMarketer suggests double-digit growth in 2017 as well, with nearly 87 million ... Read More
5 lessons that will make you rethink your email marketing campaign Mintel Comperemedia recently took part in the Marketing Sherpa Email Summit 2015. Find out what leading experts had to say about the positive steps practitioners are taking in email ... Read More
Email Evolution and the Art of Enchantment Last week, Mintel Comperemedia took part in the Email Evolution Conference in Miami, where email marketers, ESPs, and major brands came together to share proven strategies, best practices, ... Read More