[WATCH] Effective strategies for food and drinks brands to boost trading up Although value will become more important to consumers in the post-COVID-19 world, there will still be opportunities for food and drink brands to encourage consumers to trade up, ... Read More
How the Europa League’s “biggest non-alcoholic beer sponsorship of its kind” could boost the category further In the run-up to the UEFA Europa League final, it’s not just the football that’s getting people talking, it’s the new sponsorship deal. It was recently announced that ... Read More
The future of at-home coffee in France Throughout lockdown, many French coffee lovers have already been attempting to recreate their favourite coffee experience at home. This creates a huge opportunity for coffee brands and shops ... Read More
Why pubs are the true winners of the Rugby World Cup The Rugby World Cup is coming to an end tomorrow, Saturday 2 November. As team England prepares to play its first final in 12 years, Jonny Forsyth, Associate ... Read More
[WATCH] Are dry pubs the future? With traditional pubs in decline, could dry pubs be the answer to save the great British pub? Our Senior Food Service analyst Trish Caddy visited The Clean Vic – ... Read More
[WATCH] How to understand purchase intent for new food and drink product launches Are you looking to develop a new food and drink product, expand to a new category or win more shelf space? Use Mintel Purchase Intelligence to find out ... Read More
How can food companies effectively tap into veganism’s popularity in the UK? Veganism has transformed from a niche diet to a lifestyle trend, celebrated by celebrities including Beyoncé and JAY Z, who wrote the introduction for the book The Greenprint: Plant- ... Read More
Revitalising China’s wine market The wine category is still peripheral in China’s alcohol market today—Mintel research reveals that it makes up the lowest share of the Chinese alcohol business which also includes ... Read More
Goodbye Gin, Vermouth is the new kid in town Vermouth is an aromatised wine (not a spirit as some drinkers assume) that uses herbs, barks, roots and spices to create aromatic flavour profiles. It has all of ... Read More
[WATCH] Why Unilever bought Graze: our analysis Food and drink giant Unilever has acquired UK snack brand Graze. Is this a good move? And what does it mean for the wider industry? Jonny Forsyth, Associate ... Read More
You Heard It Here First: Non-alcoholic beer Mintel has been at the forefront of predicting the trends that matter most, calling them early and accurately, over the last 15 years. In our series You Heard ... Read More
Time's up for sexist beer brands Historically, beer has been a male-dominated industry with male brewers, distributors and drinkers. While we're certainly seeing change in this regard, as society challenges gender inequality, the industry ... Read More
