Jamie Rosenberg

The toilet paper industry sailed to new heights in North America over the last 18 months, as the pandemic boosted sales of category leaders and niche players. Small ...

The Great Recession of 2008 and the COVID-19 downturn both caused a great deal of economic pain. A key difference, however, is that the Great Recession drove economizing ...

Scenario planning is a tool that allows businesses to consider not just one possible future, but multiple futures in which they may be competing. When strategies are developed ...

The term “hidden competition” refers to the idea that disruption often comes from outside the market, taking established competitors by surprise. Smartphones have become the evergreen example that ...

Yogi Berra once said, “The future ain’t what it used to be.” Although he was a baseball player, his gift for the quip gave the world many quotes ...

David Foot, an economist, trend spotter and professor from the University of Toronto is well known for the quote “demographics explain two-thirds of everything.” While consumer sentiment certainly ...

As one of the most populated countries in the world, India has a relatively high birth rate, opening the market up to opportunity for the global diapers industry. However, ...

India has the world's second largest population and is set to overtake China to become the world's most populous country. However, when it comes to household paper, India ...

In one of our recent blogs ‘What’s being done about the period poverty?’ our expert analyst looked at how period poverty is a growing social issue in the ...

The highly consolidated and low-margin household paper category is not receptive to new market entrants, especially green brands. Competing with traditional retailers and gaining shelf space has proved ...

Here, Jamie Rosenberg, Global Household & Personal Care Analyst at Mintel, outlines the two major trends set to impact the global home care industry this year and in ...