Brands to Americans: Unplug to explore the great outdoors As summer nears its end, families are taking advantage of their remaining free time by disconnecting from technology and reconnecting with each other. Spending time outdoors is perceived ... Read More
Lego’s women can have it all Careers in STEM (science, technology, engineering, and math) represent the fastest-growing sector; however, women are severely underrepresented in these fields. A new LEGO set seeks to inspire young ... Read More
The road to (Pure) Michigan is paved with gold The results are in, and Michigan’s ‘Pure Michigan’ campaign is proving to be pure gold. The popular ad campaign generated more than four million trips and an economic ... Read More
A Matter of Taste: Coca-Cola aims to engage with new high-end soda glasses In January 2014, Riedel, a 250-year-old Australian glass company known for shaping glasses to fit the character of specific wines, launched a lead-free crystal glass designed to deliver ... Read More
