Impact of the current economic climate on Brazilian consumers There are many macroeconomic factors affecting Brazilians' consumption behavior, whether local, such as high inflation, the water crisis, unemployment, and food insecurity, or global, such as COVID-19 and ... Read More
Brazilian consumer behaviours shift as COVID-19 crisis deepens Parts of Brazil are in lockdown or under increased restrictions as the COVID-19 crisis deepens. For consumers, recession is impacting spending priorities and concerns about mental and physical ... Read More
COVID-19 sparks fear among Brazilian consumers Half of Brazilians are extremely worried about the risk of being exposed to COVID-19 and how the outbreak might affect their lifestyle. As a consequence, shopping habits have ... Read More
Corinthians leverage fan base with new themed restaurant chain Brazilian football club Corinthians recently announced that it will open a restaurant in São Paulo. Developed as a franchise, the club plans to open an estimated 130 restaurants ... Read More
