Setting insurance industry records with artificial intelligence Since Lemonade first made a splash, its founders have been vocal about their mission to transform the insurance business model. Three rounds of funding (including a recent investment ... Read More
LIMRA Annual Meeting Day 2: Where do we go from here? Day two of the LIMRA Annual Meeting continued on the themes of transformation and innovation of an industry looking toward the future. Christopher Young, Director of Industry Strategy ... Read More
LIMRA Annual Meeting Day 1: How do we stay relevant? The LIMRA Annual Meeting, which gathers senior executives representing diverse sectors of the financial services industry each year, kicked off with an inspirational look at the past 100 ... Read More
Insurance Marketing Trends 2016: How’d we do? In early 2016, Mintel Comperemedia released a series of marketing trends across key industries, including insurance. The five Insurance Marketing Trends we identified for the industry were: All-in-one or A-la-carte?: The debate ... Read More
PIMA mid-year recap: From disruption to transformation Every day, the topic of disruption comes up in discussions about the insurance industry. Who is trying to enter the market? How are disruptors going to handle the ... Read More
Insurance for when “life goes right” Certain slogans can immediately connect a consumer to a brand: “I’m lovin’ it,” and “Like a good neighbor” are easily associated with their respective companies. But even with ... Read More
Startup vs. industry titan: The new world of health insurance With yet another open enrollment period in the books since the implementation of the Affordable Care Act, consumers, employers and insurers are all taking a critical look at ... Read More
All-in-one or a-la-carte? Providing more appealing insurance solutions At the beginning of 2016, Mintel identified that the shifting tide in consumer sentiment meant that consumers were looking for either more temporary (a-la-carte) solutions or a more ... Read More
Google Compare's end means more possibilities for new beginnings Earlier this year, Mintel's Insurance Marketing 2016 Trends identified that "The Google Effect" would substantially impact the industry in 2016. The trend is not about Google offering insurance, ... Read More
Making Lemonade: Could peer-to-peer structure make insurance a bit less sour? When it comes to newer brands that consumers have embraced in 2015, companies like Uber, Fitbit and Airbnb dominate the conversation. Consumers crave services that are flashy or ... Read More
Insurance companies onboard with the sharing economy The sharing economy is growing exponentially, driven by companies like Uber, which as of July 2015 was valued at over $51 billion. Not only has Uber’s valuation grown, ... Read More
Alert: Maintaining customer trust in an era of data breaches Today, data breaches and technological glitches have consumers asking “how safe is my personal information online?” In early July, The United States Office of Personnel Management revealed that ... Read More
