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About Mintel

WHO WE ARE

We are Mintel. We are your eyes and ears in the markets that matter. The insights behind your next big idea. Your fingers on the pulse of innovation. Your interpreters of consumer trends.

We are all about data, research, analysis. We are trusted, we are robust. We are strategic, smart, inspirational. Students of human behaviour, trackers of cultural change.

We are award-winning. We are independent. We are global. We are opinions you can trust.

WHAT WE DO

We know consumers – who they are, what they see, what they do, what they buy.We also know why.

We know innovation – what’s new, what’s ground-breaking, what’s hot and what’s not. All around the world.

We know markets. We know their numbers – how much, how many, who sells what.

We know what’s coming next. We use that knowledge to make your business better, to help you make the right choices and build bigger brands.

We work with more than 5,000 businesses worldwide. We can work for yours.

WHAT WE STAND FOR

We stand for excellence. We stand for rigour and for trust. We stand for the power of data, interrogated by inquiring minds. We stand for watching, listening, thinking. We stand for actions.

We stand for the bigger picture, for context, for the alternative point of view. We stand for questions. We stand for answers. We stand for you.