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Latest Posts

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A Private Function: Consumers and privacy in 2015 and beyond

At the start of 2014, we predicted that consumers would be looking for greater privacy, but also greater functionality from their data. One year later, we find that not only is this happening, but that consumers are …(Read more)


Capital One and Uber double up on email marketing to promote win-win partnership

In a well-coordinated launch, Capital One and Uber announced their new partnership on Tuesday, in a way that was fitting for both companies. Capital One chose a traditional press release, while trendy Uber announced the …(Read more)

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What We’re Drinking: 4 spring trends on beverage menus

Beverages are getting an overhaul this Spring, bringing fresh flavor combinations and unique drink fusions in hopes to satisfy the 82% of consumers who are willing to try new flavors, as stated in Mintel’s Innovation …(Read more)

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