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January 7, 2025
Generation Alpha is already making waves in the beauty industry, driven by their fascination with skincare and cosmetics. As the next cohort of consumers, this digital-first generation—born between 2010 and…
December 18, 2024
The beauty retail industry is embracing experiential retail, a strategy that transforms shopping into an immersive and interactive experience. Experiential retail goes beyond simply buying products—it’s about creating memorable moments…
November 21, 2024
The outcome of the 2024 US Presidential election could have far-reaching implications for businesses across various sectors, and consumer packaged goods (CPG) brands are no exception. With changes in policy,…
November 19, 2024
Although Generation Alpha are still young, now is the crucial moment for brands to start preparing for and engaging with this emerging cohort. Born between 2010 and 2025, Gen Alpha…
Upcoming Events
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January 30th, 2025
Online
Embark on a journey through the latest evolutions in Household Care trends for 2025, where we unravel the shifting dynamics, lifestyle preferences and the forces shaping the way we live.
January 30th, 2025
Online
Click the register button above to attend the webinar! Embark on a journey through the latest evolutions in Household Care trends for 2025, where we unravel the shifting dynamics, lifestyle…
February 3rd, 2025
Cologne, Germany
Mintel is delighted to join the expert stage at ISM Cologne, the biggest trade show for sweets and confectionery, on 3 and 4 February 2025. Monday, 03 Feb 04.20…
Featured Podcast
S05
Ep131
How generative AI changes consumer lifestyles
Host Andrew McDougall sits down with technology experts Jason Thomson and Thomas Slide to discuss the future of generative AI. What can brands do to connect with consumers using the latest generative AI technology? How will this change the way consumers look for information, and what is the next “big” breakthrough in this space? Listen to find out more.
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2025 Global Consumer TrendsConsumer ResearchDownload
Understand the three consumer behaviour trends that will shape consumer markets and innovation strategies in 2025 and beyond.Download -
2025 Global Food and Drink TrendsFood and DrinkDownload Discover the four consumer behaviour trends set to shape global food and drink marketing and innovation strategies in 2025 and beyond.Download
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2025 Global Beauty and Personal Care TrendsBeauty and Personal CareDownload Mintel identifies three consumer behaviour trends set to influence the beauty and personal care markets in 2025 and beyond.Download
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2025 Omnichannel Marketing Trend To WatchAdvertising and MarketingDownload Learn how marketers are revitalising their strategies by embracing AI and data analytics to create hyper-personalised experiences in 2025 and beyond.Download
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2025 Financial Services Marketing TrendsFinancial ServicesDownload Navigate challenges and leverage our insights into key financial services trends that are set to influence the financial services market in 2025 and beyond.Download
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2025 Insurance Marketing TrendsInsuranceDownload Learn how insurance brands are evolving their marketing strategies to keep pace with technological advancements and changing consumer behaviours in 2025 and beyond.Download
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2025 Telecom & Media Marketing TrendsAdvertising and MarketingDownload Discover how telecom and media brands are shifting towards more claims-based messaging in their marketing innovation strategies in 2025 and beyondDownload
