How are my competitors innovating? Is the competitive landscape changing? How can I win in my category?
These are just some of the questions we can help you answer. We track the marketing, who’s launching new products and how they position them: the claims, incentives and offers. How they communicate, which media channels they invest in, and when. Whether your focus is online or in-store, product, price or promotion or a combination, we have a solution that can work for you.
Here are some of the questions our competitive intelligence can help you answer
Which brands are launching new products in my category? + –
How are my competitors promoting themselves? + –
What are my competitors’ media buy strategies? + –
How can I understand the competitive landscape in a new market? + –
What is the opportunity space in my category? + –
Find out more about our competitor research solutions:
Our industry-leading data, analysis and tech puts the answers at your fingertips.
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