Ingredients, Flavours and Fragrances

Questions we can help you answer

• How can I increase commercial growth? + -

  We will help you identify sales opportunities, inform front-end NPD discovery, and pick up early trend signals using patent analysis. From tactical prospecting tools to help you find out who’s buying what and where they are, to our ingredient zone to help you discover new trends in ingredients, we’ll help you stay ahead of the curve and ensure your solutions are relevant.

• How can I find new opportunities for my portfolio of solutions? + -

  Offering coverage of a diverse array of categories, and hundreds of ingredient groups in its database, Mintel’s Global New Products Database (GNPD) enables clients to monitor and analyse product features, formats, textures, nutrition, claims and ingredients used in new products, allowing you to spot competitive opportunity spaces easily.

• How are consumer preferences and demand changing? + -

  Mintel Reports has answers about what influences consumer purchasing habits across categories. They also detail how spending priorities are shifting. Mintel Trends tracks the behaviours, innovation, motivations and drivers to help you see where consumers will go next.