Webinar: Redefining Health And Wellness For SEA Consumers
- Food and Drink
The COVID-19 pandemic has elevated the importance of health and wellbeing. Although the World Health Organization (WHO) has declared that COVID-19 is ‘no longer a public health emergency of international concern’, a prevailing sense of caution persists. This caution, coupled with rising food costs mean consumers must navigate economic challenges, prompting many to take proactive steps to safeguard their health and wellbeing.
At the same time, Southeast Asian (SEA) consumers’ preferences are evolving, with more attention on mental wellness, prevention and healthy ageing. Through this webinar, brands looking to grow in the health and wellness space will learn about supporting SEA consumers in a fast-paced environment, through the lens of Mintel’s Global Consumer data and insights, as well as Consumer Trends.