Competition heats up for breakfast dollar —————————————- Chicago (March 12, 2010) – The most important meal of the day has become the hottest area of competition for the foodservice industry. Mintel, a leading market intelligence firm, reports that restaurants added more than 460 new breakfast items to their menus…
As March begins and thrill seekers all over the country eagerly await the reopening of theme parks later this month, new research from Mintel reveals that theme parks in the UK are riding high, leaving consumers queuing up for more. The theme park sector in the UK has traded strongly…
Chicago (March 11, 2010) – As in other industries, insurance companies are weighing the benefits of social media for promotion and customer interaction. A new survey from Mintel Comperemedia, a service that provides direct marketing competitive intelligence, suggests insurers’ efforts would be best spent targeting young adults, men, and high-income…
While the past year may have seen many household economies made, it seems there are some things in life that we Brits are simply not willing to cut back on. As new premium instant coffee ranges are launched this week, research from Mintel finds sales of coffee on a high,…
Chicago (March 3, 2010) – Dismal news about debt in America: a new consumer survey from Mintel, a leading provider of market intelligence, says 36% of Americans claim to have had trouble paying their bills in the past two years. Of those adults, less than four in 10 sought help…
Mintel Comperemedia hosts webinar on future of insurance marketing communication Chicago (February 25, 2010) – Direct mail is still a formidable force in the insurance industry. Mintel Comperemedia, a service that provides direct marketing competitive intelligence, reports that insurance companies upheld direct mail volumes throughout 2009, despite budget cuts and…
International industry-leading market intelligence provider Mintel has today (24 February) unveiled updated branding to mark a shift in its company strategy. The revised branding incorporates a new logo, visual identity and tagline – ‘Intelligence in time’ – to reflect Mintel’s focus on delivering actionable and current market intelligence. It follows…
Chicago (February 22, 2010)—The success of movies like Ocean’s Eleven, Swingers and The Hangover have glamorized the idea of Vegas and gambling…but a recent report from Mintel shows that fewer adults actually see the appeal of casinos. Only 30% of adults visited a casino in the past year, down from…
Convenience is king for today’s childrenswear buyers, as new research from Mintel finds more and more of us are throwing kids clothing in to our shopping baskets alongside our weekly shop. Mintel’s research reveals that, for the first time, value sales from supermarkets make up the biggest proportion of…
Chicago (February 17, 2010)—Are you planning on hitting the road this year? While travel spending in the US saw a decline of 9% in 2009, Mintel expects to see more people taking off in the new decade with a 6% increase in travel spending expected for 2010. “In the coming…
While abandoned by many with the onset of responsibility and maturity, it seems the market for motorcycles and scooters is set for something of a revival – as consumer nostalgia drives demand. The motorcycle and scooter market is ridin’ high as new research from Mintel predicts that sales of…
Chicago (February 8, 2010)—Though the recession has likely dealt its worst blows, many banks still face challenges. Government regulations, new taxes and limitations on activity may impact the industry soon, so Mintel Comperemedia, which provides direct marketing competitive intelligence, forecasts five major changes for banks in 2010. “Based on…
