Household Press Releases

10 press releases. Showing 1 to 5.

The dirty truth about Britain’s undies - just 78% of British men change them every day

Clean undies on a daily basis, one would imagine it’s something that most of the nation would take for granted, yet new research from Mintel finds while a change of pants and socks is almost a sure bet for Britain’s ladies (95%) this figure drops to a staggering 78% of British men.

Latest research into the nation’s laundry habits finds 87% of all British adults change their pants and socks on a daily basis. Regionally, those in the South East and East Anglia are the most fastidious about changing their underwear, with almost 91% changing their socks ...

Tis the season to be cleaning

With the season of goodwill fast approaching, it might be time to pull out the duster, mop - and most importantly the toilet brush. Indeed, it looks like the smallest room in the house is set for some serious scouring, as new research from Mintel finds the arrival of guests is the number one reason for keeping the nation’s toilets smelling fresh - today, as many as 92% of all Brits say that it is important toilets look clean for visiting guests.

But it is not just the toilet which gets a scrub down when visitors arrive, indeed, as many as ...

25 Stocking Stuffers from Mintel

Chicago (December 7, 2011)—With the holiday season in full swing, we’ve looked into our market intelligence to find out just what US consumers do to make their holidays special. Some just might surprise you…

Don’t forget, we are here throughout the holiday season (on press@mintel.com) to help you with any other research you might need. We hope your holidays are happy and look forward to our continued partnership in 2012!

Gifts, Cards & Decorations

• Some 13% of US consumers think a cell phone is a good gift for children aged 6-11, up from just 4% earlier ...

Pet products industry poised for continued growth, reports Mintel

Chicago (October 31, 2011)—Pets come in all shapes and sizes, but the one constant is the bond between pets and their owners. In fact, 76% of dog or cat owners consider their 4-legged companions to be part of the family. This closeness creates marketing and sales opportunities that go far beyond basics such as food to include apparel, toys, treats, vet care and grooming, just to name a few. According to Mintel, the pet industry is expected to maintain a steady pace of growth, increasing by 33% over the next five years.

“To maintain and continue such strong sales ...

Mintel partners with VYou to start conversation between analysts and audience

Leading market intelligence providers Mintel have today (7th September 2011) unveiled a digital marketing campaign to engage their online audience and showcase their flagship British Lifestyles Report by creating an interactive microsite in partnership with VYou.com - available at www.mintel.com/britishlifestyles.

Mintel’s British Lifestyles report gives an extensive and in depth picture of the British consumer in 2011, covering all of Mintel’s consumer sectors. For the first time, visitors to the site will be able to engage directly with Mintel’s dedicated sector analysts via video by using VYou’s video streaming technology and watch their ...