Christmas 2020: Key trends and learnings from a very different festive period
Thursday, 11th March – 10:00h to 10:30 am GMT
Register here
Utilising new consumer research from Mintel’s ‘Christmas Gift Buying – UK, February 2021 Report’ this webinar will look at the impact of COVID-19 on shopping behaviours, key gifting trends and the winners and losers from the past Christmas campaign.
In this 30-minute session, we will also look at the future, analysing:
- how the trends of 2020 will affect gift buying in 2021
- why 61% of gift givers want to cut back on throwaway ‘stocking fillers’
- how in 2021 brands can tap into the 63% of shoppers who missed the usual atmosphere of visiting stores around Christmas.
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