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Mintel’s VP of Beauty Sales, Sofia Chalmers presented at CA Suppliers’ Day on October 25th. This event is the West Coast Largest Personal Care Industry Tradeshow The Society of Cosmetic Chemists organization is dedicated to the advancement of cosmetic science, the Society strives to increase and disseminate scientific information. The California Chapter Suppliers’ Day hosted hundreds of global exhibitors that presented new innovative ingredients and solutions.

About the presentation:

The Impact of Trends in Market Research: Enhancing Your Professional Excellence

In today’s ever-changing market, having a good grasp of consumer insights and trends is crucial. Market research helps businesses make informed decisions about their next moves. In this presentation, we’ll dive into innovation, ingredients, and how upcoming trends will shape 2025-2026 and beyond. Furthermore, we’ll look into various research methodologies for ways to enhance your expertise and elevate your ideas.

Meet the presenter
Sofia Chalmers
VP of Beauty Sales
  • Americas
  • Beauty and Personal Care
On-demand
Long Beach, United States

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