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With the vast majority of consumers sheltering at home to protect themselves and others from COVID-19, their property and casualty insurance needs are changing. In response, insurers have pledged to pay back billions in auto insurance premiums and tightened claims processing, but consumers will seek financial relief and streamlined customer service long after widespread sheltering-in-place ends.
In this 30-minute webinar, we’ll discuss consumers’ P&C insurance needs pre-COVID-19 and how the relationship between customers and insurers will change as a result of the pandemic. We will compare marketing response strategies and determine what is working. Finally, we’ll outline the potential opportunities for P&C insurers as consumers enter a new normal.
Join us in this webinar to find out more about what those trends mean for your brand and how it’s shaping your marketing and innovation strategies through 2025 and beyond.
Make smarter decisions with our comprehensive solutions. From competitive intelligence and consumer insights to trend and market tracking, we provide the research you need to stay ahead.