Webinar: 2024 Global Food and Drink Trends - South East Asia

  • Asia
  • Food and Drink
On-demand
Online event

In a rapidly evolving world, understanding consumer trends is more critical.

We developed the 2024 Global Food and Drink Trends with an essential value proposition: food and drink must taste good, be worth the cost and have reduced environmental and/or ethical impact, preferably without a higher price. 

This year, we found three trends that we think are particularly interesting for brands to pay attention to – both now and in the future:

  • Trust the Process
  • Age Reframed
  • Eating, Optimised

How these trends could be applied in your business growth strategy or product innovation in South East Asia in 2024?

This is your roadmap to success, packed with actionable insights to drive your business forward.

Meet Our Analyst:
Jolene Ng
Mintel APAC Food and Drink Principal Analyst
Based in Singapore, Jolene joined Mintel in 2019 with over 12 years of experience in consumer goods industry. In her current role as APAC Food and Drink Principal Analyst, Jolene explores global consumer trends, product innovation and market competition, people management while also delivering presentations on trends and innovation in the food industry trade shows and forums. Jolene specialisesin a range of categories from salty snacks, sauce and seasonings to plant-based food.

Related Mintel events

EMEA Food and Drink Ingredients, Flavours and Fragrances
2024 Global Food and Drink Trends
On-demand Hayes, United Kingdom

Wabel Summit 2024, London

Join us at the Wabel Summit on June 19, 2024, where expert Ayisha Koyenikan, Director of Mintel Food and Drink, will take center stage and deep dive into Mintel’s 2024 Global Food & Drink Trends, offering thought-provoking yet realistic predictions about what consumers will crave over the coming years.

Food and Drink
Ingredientscape AI
On-demand Online

[Webinar] The Future Of Ingredients At Your Fingertips With Ingredientscape AI (APAC)

In this webinar, our experts Yunn Lim,Consumer Lifestyle analyst, South APAC and Murtaza Bakir, General Manager, South APAC, will showcase how Ingredientscape will change your innovation process and highlight some of the compelling insights that Mintel’s analysts have uncovered since the launch of this new tool.

EMEA Food and Drink
[Webinar] Navigating the cost of living crisis: what the Nordics can learn from Europe
On-demand Online

[Webinar] Navigating the cost of living crisis: what the Nordics can learn from Europe

Join us as we explore the current economic challenges impacting the Nordics and the impact of the cost of living…

Americas Technology
Webinar: Navigating Tomorrow’s Trends: An AI-powered Journey with Mintel Leap – Americas
On-demand Online

Webinar: Navigating Tomorrow’s Trends: An AI-powered Journey with Mintel Leap – Americas

Anand Modha, Product Manager for Platform Experience, and Ben Dietz, President of the Americas, personally guide you through a dynamic…

EMEA Technology
Webinar: Navigating Tomorrow’s Trends: An AI-powered Journey with Mintel Leap – EMEA
On-demand Online

Webinar: Navigating Tomorrow’s Trends: An AI-powered Journey with Mintel Leap – EMEA

Anand Modha, Product Manager for Platform Experience, and Karen Dowse, Senior Vice President for EMEA Commercial, personally guide you through…

EMEA Household
[Webinar] Unlocking Insights: 2024 Household Care Trends — EMEA
On-demand Online

[Webinar] Unlocking Insights: 2024 Household Care Trends — EMEA

Embark on a journey through the latest evolutions in Household Care trends for 2024, where we unravel the shifting dynamics,…

Advertising and Marketing Americas Insurance
SIR Annual Conference 2024
On-demand Boston, United States

SIR Annual Conference 2024

Join Kendall Gadie, Comperemedia's Associate Director of Insurance Research, as he joins the "Gen Z Panel" at the SIR Annual Conference in Boston, MA.

Food and Drink
Webinar: 2024 Health and Nutrition Trends for Women – South APAC
On-demand Online

Webinar: 2024 Health and Nutrition Trends for Women – South APAC

In this webinar session, she unveiled the following trends for women consumers: - Consumers struggling with irregular periods - Consumers preparing for pregnancy - Consumers struggling with menopausal body changes