Flavourscape AI: Tracking flavour trends and ingredients innovation with confidence

Mintel's Flavourscape AI

  • EMEA
  • Food and Drink
  • Ingredients, Flavours and Fragrances
On-demand
Online event

Searching for a platform that enables you to track on trend flavour and ingredients innovations with confidence? Mintel provides actionable answers for your business to grow: Flavourscape AI. This groundbreaking tool offers an instant overview of flavours used in 86 markets worldwide, enabling you to assess flavour trends growth, market penetration and unique combinations, with the ultimate goal of fine-tuning your products to align with current and emerging trends.

In this engaging webinar, our experts Alex Beckett — Director of Mintel Food and Drink, and Simon Daw -Mintel Principle Consultant – discuss the power of Flavourscape AI, exclusively available to Mintel’s GNPD subscribers.

Join this on-demand video for expert views on:

  • How the Flavourscape AI tool accelerates ideas and opportunities for brands, delivering rapid and robust landscape outputs.
  • How Mintel’s Data Science and Analytics capability produces accurate predictions of new on trend flavours, ingredients, and claims.
  • Showcasing relevant case studies, where manufacturers have sought new flavours and on trend ingredients for innovative product launches.

In addition, Flavourscape AI allows you to explore a decade’s worth of rolling GNPD product launch data, combined with Mintel solutions, all geared to catapult you into a world of innovative launch opportunities.

Don’t miss out on this exclusive opportunity to harness the full potential of Flavourscape AI and revolutionise your flavour strategy at your own pace with our on-demand video.

Meet the Presenters
Alex Beckett
Mintel Food & Drink Director
Alex presents food and drink insights in creative, thought-provoking ways and thrives on crafting consumer and innovation stories from Mintel’s vast data sources. As well as being an in-demand global soft drinks expert, Alex manages the hugely popular ‘Year of Innovation’ food and drink reports. Prior to Mintel, Alex was a food and drink journalist.
Simon Daw
Principal Consultant
Simon has worked ‘client side’ for over 35 years with international companies within blue-chip B2B and B2C organisations across food, beverage, on trend ingredients, and flavours. Simon has an extensive track record of success in helping companies conceive and implement double-digit growth strategies with more purposeful consumer marketing, research, category, and product innovation development.

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