The Next Wave of Direct Mail: Innovative Trends That Will Win The Mailbox

  • Advertising and Marketing
  • Americas
On-demand
Online event

Click the REGISTER button above to receive a copy of this webinar recording!

Comperemedia’s Associate Director of Marketing Strategy, Nicole Bond, recently presented an exclusive webinar that gives us an inside look at the opportunity brands have to rethink their approach to direct mail. Our cross-sector exploration uncovers how brands across categories such as Financial Services, Insurance, Telecom, Travel, and retail are navigating and evolving their direct mail strategies to keep up with the ever-changing landscape. From channels to best-in-class examples of innovative themes, brands will discover key opportunities for communicating their extended value to highly sought-after audiences specifically the next generation of consumers.

To bolster the presentation, Nicole leans on Mintel Reports and Mintel Trends to further expand on direct mail growth opportunities as brands aim to amplify their omnichannel marketing strategies through new-aged direct mail tactics.

IN THIS WEBINAR YOU WILL:

  1. Understand the evolution of direct marketing-learn about the communication trends, key players, and learning industries.
  2. Gain insight into how notable brands across industries have altered their direct mail approach to connect with tailored audiences.
  3. See what the future holds for direct mail efforts and uncover unique growth opportunities to leverage in client conversations.

You don’t want to miss out on this! Click the register button above to receive a copy!

Meet the presenter
Nicole Bond
Associate Director, Marketing Strategy Comperemedia
As Comperemedia’s Associate Director of Marketing Strategy, Nicole Bond specializes in interpreting omnichannel marketing campaigns, with a focus on channel-specific strategies. Nicole has a Master’s in Integrated Marketing Communications from Northwestern University, balancing consumer-centric motivations and data-forward marketing approaches.

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