Hello World

June 24, 2011
Less than a minute

Artist Valentin Ruhry has created a giant blank canvas using orange rocker switches. The piece – Untitled (Hello World) – is currently on display in New York…but you have probably noticed something similar in Mintel’s Pilgrim Street reception area.

Doubling as a piece of art that fits into the new office design, and as an engaging message board, our reception screens currently tell (a small part of) the story of Mintel. Perhaps they can also be seen as something of a metaphor for Mintel – moving foward, embracing new ways of connecting with people, making the office something more than just a place to work. And, if you have any ideas for what should go on these screens, add a comment below…

Simon Moriarty
Simon Moriarty

Simon is the EMEA Director of Trends, responsible for content, client servicing and commercial support across the region.

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