[Webinar] The German health consumer: Navigating a shifting landscape
- EMEA
- Food and Drink
Following turbulent years, consumers’ approach to health and wellness is evolving amidst economic pressures, technological advancements, and shifting consumer priorities.
In this free webinar, Mintel’s health and wellbeing expert explores challenges and opportunities that have emerged in recent years, their implications for the future and how brands can effectively engage with consumers to promote better health outcomes across the four intricately linked wellbeing pillars —fitness, nutrition, psychological, and physical health.
Join this session to discover:
- How the cost of living crisis has impacted German consumers’ attitudes and behaviours towards managing their health
- Opportunities for brands to address the gap between German consumers’ health goals and their actual habits
- Recommendations for businesses in different sectors taking into account key trends in the German health sector
The session will conclude with a 10-minute Q&A. Do not miss the chance to ask those burning questions when you register.
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