Last week, Mintel Comperemedia sent a team to the 23rd Annual Card Forum & Expo in Miami.

For the second consecutive year, the show was a great success!

We hosted a (very) busy booth as well as a fantastic night out with some of our clients. In addition, we sent an email to all attendees before the show with links to THREE exclusive pieces of Mintel Comperemedia research.

On April 28th, SVP Andrew Davidson spoke on “New Opportunities in Direct Marketing” with David Cooney from Wells Fargo Card Services. Andrew and David discussed how card issuers could:

  • Target revolvers

  • Understand the emerging prepaid segment

  • Gain an edge in direct marketing

Did you miss the show but want access to some of the great content we provided attendees? Email info@comperemedia.com.

About the Author

Joanna Gueller

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