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Consumer

Available 24 hours a day, Mintel’s global public relations team is pleased to provide accredited journalists with access to our research, arrange interviews with our expert analysts and share the latest insights across categories and countries.

Mintel, the experts in what consumers want and why, has today announced three trends set to impact global consumer markets in 2022. From technology that predicts the success of potential romances to brands tackling COVID-19 ‘survivor’s guilt’ and eco-anxiety, this year’s trends include: In Control: In times of…
Ahead of the United Nations Climate Change Conference (COP26) starting this Sunday (31 October), the latest research from Mintel reveals that almost two thirds (63%) of Brits agree the conference is a great opportunity for all nations to commit to reducing the impact of climate change. This is closely followed…
Mintel’s annual Chinese Consumer 2021 Report summarizes the key shifts in consumer spending, trends in consumer lifestyles and attitudes,  impact on markets over the last year, and provides implications and recommendations for companies and brands over the next 12 months*.  According to the latest Mintel…
From the smell of freshly baked banana bread to ‘PE with Joe’, lockdown may feel like a thing of the past but the latest research from Mintel reveals that over four in ten (42%) Brits believe* a full lockdown is likely to be imposed…
Consumers around the world believe companies are the most responsible for a whole host of sustainability issues, but also acknowledge that consumer behaviour can make a difference, according to the latest research from the newly-released Mintel Sustainability Barometer. Almost half (48%) of global consumers believe companies are…